What real estate email campaigns should agents send?
The 6 essential real estate email campaigns are: (1) New buyer lead nurture (10 emails/60 days), (2) Past client stay-in-touch (6 emails/8 months), (3) New seller lead nurture (8 emails/45 days), (4) Sphere of influence (6 emails/6 months), (5) Open house follow-up (5 emails/21 days), and (6) Holiday greetings (4 emails/year). These campaigns generate 70-80% of an agent's repeat and referral business.
The 6 essential real estate email campaigns are: (1) New buyer lead nurture (10 emails/60 days), (2) Past client stay-in-touch (6 emails/8 months), (3) New seller lead nurture (8 emails/45 days), (4) Sphere of influence (6 emails/6 months), (5) Open house follow-up (5 emails/21 days), and (6) Holiday greetings (4 emails/year). These campaigns generate 70-80% of an agent's repeat and referral business.
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