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What are real estate drip campaigns and how do they work?

Real estate drip campaigns are automated email sequences that "drip" pre-written messages to contacts over time (e.g., 10 emails over 60 days). They work by triggering emails based on time delays, contact behavior, or specific actions. Effective drip campaigns include buyer nurture, seller lead follow-up, past client stay-in-touch, and sphere of influence sequences.

Real estate drip campaigns are automated email sequences that "drip" pre-written messages to contacts over time (e.g., 10 emails over 60 days). They work by triggering emails based on time delays, contact behavior, or specific actions. Effective drip campaigns include buyer nurture, seller lead follow-up, past client stay-in-touch, and sphere of influence sequences.

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