Your Follow Up Boss dashboard is perfectly organized. Leads flow in from Zillow, get auto-assigned to the right agent, and you can see exactly where each prospect sits in your pipeline. But here's what happens next: you get busy showing houses, and those new leads sit there for 3 hours... then 3 days... then they're working with someone else. I've talked to hundreds of agents who love Follow Up Boss for managing their database but hate how much manual work the follow-up takes. Sure, you can set up some basic drip campaigns, but they're clunky to build and even harder to customize. You end up sending the same generic 'just checking in' emails that every other agent sends. The truth is, Follow Up Boss does contact management incredibly well. It just wasn't built to handle the kind of personalized, behavior-triggered email sequences that actually convert leads into clients. That's where most agents get stuck - they have great lead organization but terrible lead nurturing.
The built-in email templates sound like they came from 2010. Your leads can tell it's automated, and not in a good way. You end up rewriting everything anyway.
Someone clicks your listing link five times? Follow Up Boss won't automatically send them more property info. You have to remember to do it manually, which means you usually don't.
Building a simple 7-email nurture campaign in Follow Up Boss requires clicking through dozens of screens. Most agents give up halfway through and just wing it with manual emails.
When you connect AgentSequence to your Follow Up Boss account, nothing changes in your daily workflow. Leads still come into Follow Up Boss exactly like before. The difference is that AgentSequence immediately starts sending personalized follow-up emails based on the lead source and type. We pull the contact info from Follow Up Boss and run our proven email sequences automatically. Your leads get timely, helpful emails that actually sound like they came from a real person. All the email activity gets logged back to their Follow Up Boss contact record, so you can see exactly what's been sent. You're still doing everything in Follow Up Boss - making calls, scheduling appointments, tracking your pipeline. We're just handling the email nurturing that you probably weren't doing consistently anyway.
Recommended Campaign: Follow Up Boss Lead Nurture
12 professionally written emails over 60 days — ready to deploy in under 5 minutes.
Hi Sarah, I saw you were looking at homes in Westfield. Are you hoping to move before the school year......
I spent some time this morning looking for properties that match what you described. Here are 3 that......
After 8 years of helping buyers, I've learned there's one question that can save you thousands......
+ more emails in the full sequence
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