AgentSequence vs Follow Up Boss
Which real estate follow-up tool is right for you? See the honest comparison of pricing, features, and what each does best.
Follow Up Boss: Real estate lead management CRM
Follow Up Boss is the premium option in real estate CRM. It's built for teams with serious lead flow from sources like Zillow and Realtor.com. The price reflects that: $69/month per user, with advanced lead routing and team management.
At a Glance: AgentSequence vs Follow Up Boss
| Feature | AgentSequence | Follow Up Boss |
|---|---|---|
| Starting Price | $39 | $69 |
| Setup Time | 5 minutes | 3-4 hours |
| Learning Curve | Low | Steep |
| Best For | Solo agents, simple automation | Teams with multiple lead sources |
| Support | Email + Chat | Phone + Email + Chat |
Feature-by-Feature Comparison
| Feature | AgentSequence | Follow Up Boss |
|---|---|---|
Pre-built email campaigns Action plans require setup | 12 ready-to-use | close |
Reply detection | check | check |
Contact management | check | check |
Lead routing | close | check |
Lead source integrations Zillow, Realtor.com, etc. | close | check |
| Feature | AgentSequence | Follow Up Boss |
|---|---|---|
Setup time | 5 minutes | 3-4 hours |
Learning curve | Low | Steep |
Team features | Basic | Advanced |
| Feature | AgentSequence | Follow Up Boss |
|---|---|---|
Free tier | check | close |
Monthly cost | $39 | $69 |
Per-user pricing | Flat rate | Per seat |
What Follow Up Boss Users Are Saying
Real feedback from agents who have used Follow Up Boss. We share this so you can make an informed decision.
“Overkill for a solo agent. I don't need lead routing or team management - I just need follow-up emails.”
“The action plans take forever to set up properly. Wish there were pre-built options.”
“Great for teams but the per-seat pricing gets expensive fast. $69 x 5 agents = $345/month.”
AgentSequence approach: We focus on doing one thing well — email automation — instead of building a complex CRM. That means fewer features, but the ones we have actually work.
Who Each Tool Is Best For
Solo agents and small brokerages who want simple email automation without the complexity of a full lead management system.
Teams with significant lead flow from paid sources (Zillow, Realtor.com) who need lead routing and team performance tracking.
Frequently Asked Questions
Follow Up Boss is built for teams with multiple lead sources (Zillow, Realtor.com, etc.). You're paying for lead routing, team management, and integrations. If you're a solo agent, you probably don't need most of that.
Not currently. If you get leads from Zillow or Realtor.com and need automatic routing, Follow Up Boss is better suited. AgentSequence focuses on follow-up after you've added contacts manually or via CSV.
AgentSequence. It's $30/month cheaper and you can start sending automated emails in 5 minutes. Follow Up Boss makes more sense when you have a team and multiple lead sources to manage.
No. Follow Up Boss calls them "Action Plans" but you need to build them yourself. AgentSequence includes 12 ready-to-use campaigns so you can start immediately.
Yes. Some agents use Follow Up Boss for lead management and AgentSequence for email automation. Export your FUB contacts to AgentSequence for pre-built drip campaigns.
Compare Other Real Estate CRMs
Compare AgentSequence and Wise Agent side-by-side. See pricing ($39 vs $49/mo), features, and why agents choose simpler email automation over complex CRMs.
Compare AgentSequence and LionDesk for real estate email automation. See why agents choose pre-built campaigns over building from scratch.
Compare AgentSequence and Top Producer for real estate email automation. See pricing, features, and why agents choose simplicity over legacy software.
Ready to Try a Simpler Approach?
See why agents are choosing AgentSequence over Follow Up Boss. Start with 50 free contacts and 12 pre-built campaigns ready to go.